A REGIONAL LEADER IN SALES, NEGOTIATION, MARKETING AND MANAGEMENT SKILLS TRAINING

Our Promise

About us

Our Promise

We collaborate with you to provide the best guidance and customized marketing, sales, negotiation and management skills training and effectiveness solutions — delivered to the highest standards by authentic, passionate, and experienced people.

We are a global sales, marketing, and negotiation training & consulting company, and we’ve been in business for over 20 years.

Headquartered in Istanbul, BTO’s global capability is supported by our fully dedicated staff located in Istanbul, Turkey.

Sales, Marketing, Negotiation, Management trainings are our core competencies – it’s what we do every day.

You design, invest, and bring your teams together to teach, improve and enhance your teams’ skills, however, are you confident the training initiative is worth it? Do you know whether the investment is paying back? What about the opportunity cost; your teams could have used the time spent in training rooms meeting prospects, and/or designing effective campaigns – will the training pay back more than a conversation with a potential customer? This is what we at BTO do best, we measure the impact of our trainings’ and ensure you get what you paid for… let’s not forget you pay more in terms of resources and time than the fees to us.